Stages
From the PM-2 sheet. Tick Skip to pass a stage that does not apply.
StageOwner roleSLA and stateSkip
Done
1. Receive client brief
AM
Closed 27 Sep
Done
2. Internal kick off
AM
Closed 27 Sep
Done
3. Respond to brief and overall strategy
Strategy
Closed 27 Sep
Done
4. Develop media strategy
Media
Closed 27 Sep
Done
5. Channel selection and media plan
Media
Closed 27 Sep
Done
6. Tracking and reporting requirements
Digital
Closed 27 Sep
Done
7. Internal review
AD
Closed 27 Sep
Done
8. Client presentation and sign off Gate passed
ClickUp: ended
AM
Closed 27 Sep
Done
9. Finance and PO Gate passed
ClickUp: ended
Finance
Closed 27 Sep
Done
10. Dashboard request and build
Digital
Closed 27 Sep
Done
11. Campaign build
Media
Closed 27 Sep
Done
12. QA
Media
Closed 27 Sep
Done
13. Launch
Media
Closed 27 Sep
Done
14. Live, optimization and reporting
5 tasks filed
Media
Closed 27 Sep
Open
15. EOC, learnings and recommendations
AM
No SLA
SLA counts nine to half five, Monday to Friday, in the account timezone. A stage with no SLA reads no SLA.
Gates need a note saying what was approved, and they cannot be skipped. Closing a stage opens the next one.
Stage 15: EOC, learnings and recommendations
Closing this stage opens the next one and starts its SLA clock.
Owner roleAM
SLANo SLA
Opened27 Sep
Tasks herenone yet
Newest taskTracking, 28 Sep 00:37 London
Reportingno media plan in the Hub, so no plan lines to report on
Tasks on this stage
Filed on this stage and on stage 14, Live, optimization and reporting. 5 came in from ClickUp. Times read in London.
5 tasks, 0 open
TaskDueHoursOwnerStatusPriority
Tracking
Just wanted to confirm that there will be no new GA4 tags and triggers needed for this campaign. We can use the same GA4 tags and trigger...
6 Nov 04:00 London
[none]
shashwat.rupakheti@hybrid.co
Done
Medium
Phase 1 EOC
Closed 28 Sep 00:37 London
15 Jan 04:00 London
[none]
simran.upadhyaya@hybrid.co
Done
Medium
EOC Feedback
Hey Team, the client shared the feedback for the EOC report. Please see the doc below:
24 Jul 04:00 London
[none]
simran.upadhyaya@hybrid.co
Done
Medium
EOC
Hey Team, EOC Template is now available here: . Report due 10/07
no date
[none]
not set
Done
Medium
ENU034 PG Entry Phase 1 EOC Feedback
Hello We’ve received the client’s feedback on the EOC, could you please review the feedback? Please see the attachment
3 Feb 04:00 London
[none]
simran.upadhyaya@hybrid.co
Done
Medium
No task here carries an hour estimate, so Hours reads empty.
Plan lines are not tasks, and this campaign has no media plan in the Hub.
Checklists for this stage
EOC, learnings and recommendations has no checklist on the PM-2 sheet.
Change control2 of 2 gates passed
A budget move inside the approved plan total is an optimization and needs no change. A new line, a new channel or more budget raises a change and reopens the client sign off gate.
Plan versionno plan on the feed
Plan periodNo media plan in the Hub
Timelineno plan lines to show