Demographic and Interest. School leavers (17-18) + influencers/parents/carers (40-65), Non-School Leavers (19-55), Post-graduate audience (24-65)
2026-06-19
2026-07-05
£10,000
£588.24
4.4%
800,000
100
£100.00
0.01%
30
1.4
DemandGen
2026-06-18
2026-07-05
£27,000
11.8%
5,000,000
15,000
£1.80
0.30%
6,144
1.04
Display
Open Day 2026
DemandGen
Display
Demographic and Interest. School leavers (17-18) + influencers/parents/carers (40-65), Non-School Leavers (19-55), Post-graduate audience (24-65)
2026-06-18
2026-07-05
£27,000
£1,500.00
11.8%
5,000,000
15,000
£1.80
0.30%
6,144
1.5
Meta
2026-06-18
2026-07-05
£87,101
38.0%
8,480,149
39,240
£2.22
0.46%
14,947
1.05
Social - School Leaver Audience
Open Day 2026
Meta
Social
2 Ad groups: 1 for School leavers (17-18) and 1 for influencers/parents/carers (40-65). Demographic and Interest Targeting
2026-06-18
2026-07-05
£42,000
£2,333.33
18.3%
4,565,217
18,260
£2.30
0.40%
6,646
1.06
Social - Non School Leaver Audience
Open Day 2026
Meta
Social
2 Ad groups: 1 for Non-School Leavers (19-55) and 1 for Post-graduate audience (24-65). Demographic and Interest Targeting
2026-06-18
2026-07-05
£24,001
£1,333.38
10.5%
2,222,296
13,333
£1.80
0.60%
5,519
1.07
Social - Retargeting
Open Day 2026
Meta
Social
Retargeting and relevant demographic, interest
2026-06-18
2026-07-05
£13,600
£755.56
5.9%
877,419
4,387
£3.10
0.50%
1,596
1.11
Social - Non School Leaver and PostGrad
Open Day 2026
Meta
Social
Advantage+ 4 Ad groups: 1 for Non-School Leaver (19-55) and 1 for Post-graduate audience (24-65). for School leavers (17-18) and 1 for influencers/parents/carers (40-65). Demographic and Interest targeting
2026-06-24
2026-07-05
£7,500
£625.00
3.3%
815,217
3,260
£2.30
0.40%
1,186
1.6
TikTok
2026-06-19
2026-07-05
£10,775
4.7%
1,911,696
5,764
£1.87
0.30%
1,762
1.08
Social - School Leaver
Open Day 2026
TikTok
Social
Demographic and Interest. School leavers (17-24)
2026-06-19
2026-07-05
£10,000
£588.24
4.4%
1,851,851
5,555
£1.80
0.30%
1,688
1.09
Social - Retargeting
Open Day 2026
TikTok
Social
Retargeting and relevant demographic, interest
2026-06-19
2026-06-25
£775
£110.71
0.3%
59,845
209
£3.71
0.35%
74
1.7
Snapchat
2026-06-18
2026-07-05
£10,157
4.4%
806,111
4,836
£2.10
0.60%
1,711
1.10
Social - School Leaver
Open Day 2026
Snapchat
Social
Demographic and Interest. School leavers (17-24)
2026-06-18
2026-07-05
£10,157
£564.28
4.4%
806,111
4,836
£2.10
0.60%
1,711
1.8
LinkedIn
2026-06-18
2026-07-05
£10,000
4.4%
380,952
1,333
£7.50
0.35%
546
1.10
Social - Non School Leaver and PostGrad
Open Day 2026
LinkedIn
Social
2 Ad groups: 1 for Non-School Leaver (19-55) and 1 for Post-graduate audience (24-65). Demographic and Interest targeting
2026-06-18
2026-07-05
£10,000
£555.56
4.4%
380,952
1,333
£7.50
0.35%
546
1.9
Performance Max
2026-06-24
2026-07-05
£4,325
1.9%
455,263
2,276
£1.90
0.50%
923
1.12
Social - Non School Leaver and PostGrad
Open Day 2026
Performance Max
Display
4 Ad groups: 1 for Non-School Leaver (19-55) and 1 for Post-graduate audience (24-65). for School leavers (17-18) and 1 for influencers/parents/carers (40-65). Demographic and Interest targeting
2026-06-24
2026-07-05
£4,325
£360.42
1.9%
455,263
2,276
£1.90
0.50%
923
Plan totals
2026-06-12
2026-07-05
£229,358
100.0%
18,217,504
76,049
£3.02
0.42%
29,513
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