|
| 101 lines |
10 phases |
12 platforms |
| |
2026-03-20 | 2026-10-15 | £1,087,614 |
|
|
1 | Third Parties - Open Day | | |
| |
2026-05-28 | 2026-06-27 | £12,207 | |
1.1% | 339,092 | 1,525 |
£8.00 | 0.45% |
460 |
|
1.1 | OOH | | |
| |
2026-05-28 | 2026-06-27 | £6,104 | |
0.6% | 0 | 0 |
| |
0 |
|
1.01 | Out of Home - Digi Vans (Open Days) |
Third Parties - Open Day | OOH |
Outdoor | Retargeting and relevant demographic, interest |
2026-05-28 | 2026-06-27 |
£6,104 | £196.89 |
0.6% |
0 | 0 |
|
|
|
|
1.2 | Third Party | | |
| |
2026-05-30 | 2026-06-27 | £6,104 | |
0.6% | 339,092 | 1,525 |
£4.00 | 0.45% |
460 |
|
1.02 | Fonemedia - Open Day |
Third Parties - Open Day | Third Party |
| Retargeting and relevant demographic, interest |
2026-05-30 | 2026-06-27 |
£6,104 | £210.47 |
0.6% |
339,092 | 1,525 |
£4.00 |
0.45% |
460 |
|
2 | Third Parties - Clearing | | |
| |
2026-03-20 | 2026-09-30 | £140,384 | |
12.9% | 4,177,046 | 8,735 |
£16.07 | 0.21% |
2,923 |
|
2.1 | OOH | | |
| |
2026-08-01 | 2026-08-30 | £42,658 | |
3.9% | 0 | 0 |
| |
0 |
|
2.01 | OOH |
Third Parties - Clearing | OOH |
Outdoor | Retargeting and relevant demographic, interest |
2026-08-01 | 2026-08-30 |
£42,658 | £1,421.92 |
3.9% |
0 | 0 |
|
|
|
|
2.2 | Third Party | | |
| |
2026-03-20 | 2026-09-30 | £97,727 | |
9.0% | 4,177,046 | 8,735 |
£11.19 | 0.21% |
2,923 |
|
2.02 | Fonemedia - Competitor Clearing |
Third Parties - Clearing | Third Party |
| Retargeting and relevant demographic, interest |
2026-08-01 | 2026-08-14 |
£2,808 | £200.55 |
0.3% |
155,982 | 701 |
£4.01 |
0.45% |
212 |
|
2.03 | VOD - Pause Ads |
Third Parties - Clearing | Third Party |
| Retargeting and relevant demographic, interest |
2026-08-01 | 2026-08-14 |
£7,019 | £501.37 |
0.6% |
86,657 | 389 |
£18.04 |
0.45% |
59 |
|
2.04 | UCAS Clearing package 3 |
Third Parties - Clearing | Third Party |
| Retargeting and relevant demographic, interest |
2026-03-20 | 2026-05-24 |
£40,000 | £606.06 |
3.7% |
1,619,433 | 4,210 |
£9.50 |
0.26% |
1,484 |
|
2.05 | WhatUni & CUG - Core Profile (Tier 4) |
Third Parties - Clearing | Third Party |
| Retargeting and relevant demographic, interest |
2026-07-01 | 2026-09-30 |
£17,500 | £190.22 |
1.6% |
314,974 | 755 |
£23.18 |
0.24% |
275 |
|
2.06 | TSR - Targeted Impressions (Onsite – Pre-Clearing) |
Third Parties - Clearing | Third Party |
| Retargeting and relevant demographic, interest |
2026-06-15 | 2026-07-31 |
£6,000 | £127.66 |
0.6% |
300,000 | 330 |
£18.18 |
0.11% |
110 |
|
2.07 | TSR - Off-site Retargeting (Pre-Clearing) |
Third Parties - Clearing | Third Party |
| Retargeting and relevant demographic, interest |
2026-06-15 | 2026-07-31 |
£7,200 | £153.19 |
0.7% |
600,000 | 900 |
£8.00 |
0.15% |
301 |
|
2.08 | TSR - Targeted Impressions (Onsite – Aug–Sept) |
Third Parties - Clearing | Third Party |
| Retargeting and relevant demographic, interest |
2026-08-01 | 2026-09-30 |
£10,000 | £163.93 |
0.9% |
500,000 | 550 |
£18.18 |
0.11% |
183 |
|
2.09 | TSR - Off-site Retargeting (Aug–Sept) |
Third Parties - Clearing | Third Party |
| Retargeting and relevant demographic, interest |
2026-08-01 | 2026-09-30 |
£7,200 | £118.03 |
0.7% |
600,000 | 900 |
£8.00 |
0.15% |
299 |
|
3 | (no phase) | | |
| |
2026-06-18 | 2026-07-01 | £42,726 | |
3.9% | 2,186,149 | 26,470 |
£1.61 | 1.21% |
8,761 |
|
3.1 | (no platform) | | |
| |
2026-06-18 | 2026-07-01 | £42,726 | |
3.9% | 2,186,149 | 26,470 |
£1.61 | 1.21% |
8,761 |
|
3.00 | Pre-Clearing |
| |
| |
2026-06-18 | 2026-07-01 |
£42,726 | £3,051.84 |
3.9% |
2,186,149 | 26,470 |
£1.61 |
1.21% |
8,761 |
|
4 | Clearing Opens (Discovery) - July | | |
| |
2026-07-02 | 2026-07-31 | £219,732 | |
20.2% | 11,787,282 | 154,484 |
£1.42 | 1.31% |
47,703 |
|
4.1 | (no platform) | | |
| |
2026-07-02 | 2026-07-31 | £109,866 | |
10.1% | 5,843,644 | 76,647 |
£1.43 | 1.31% |
23,856 |
|
4.00 | Clearing Opens (Discovery) - July |
Clearing Opens (Discovery) - July | |
| |
2026-07-02 | 2026-07-31 |
£109,866 | £3,662.20 |
10.1% |
5,843,644 | 76,647 |
£1.43 |
1.31% |
23,856 |
|
4.2 | Google Ads | | |
| |
2026-07-02 | 2026-07-31 | £43,946 | |
4.0% | 765,196 | 32,103 |
£1.37 | 4.20% |
9,925 |
|
4.01 | Google- Brand |
Clearing Opens (Discovery) - July | Google Ads |
Search | Keywords |
2026-07-02 | 2026-07-31 |
£8,240 | £274.67 |
0.8% |
149,817 | 7,490 |
£1.10 |
5.00% |
2,322 |
|
4.02 | Google - Generic |
Clearing Opens (Discovery) - July | Google Ads |
Search | Keywords |
2026-07-02 | 2026-07-31 |
£13,733 | £457.78 |
1.3% |
298,549 | 11,941 |
£1.15 |
4.00% |
3,701 |
|
4.03 | Google - Subjects |
Clearing Opens (Discovery) - July | Google Ads |
Search | Keywords |
2026-07-02 | 2026-07-31 |
£16,480 | £549.33 |
1.5% |
187,271 | 7,490 |
£2.20 |
4.00% |
2,322 |
|
4.04 | Google - Competitors |
Clearing Opens (Discovery) - July | Google Ads |
Search | Keywords |
2026-07-02 | 2026-07-31 |
£5,493 | £183.11 |
0.5% |
129,559 | 5,182 |
£1.06 |
4.00% |
1,580 |
|
4.3 | Bing | | |
| |
2026-07-02 | 2026-07-31 | £2,197 | |
0.2% | 45,777 | 1,831 |
£1.20 | 4.00% |
567 |
|
4.05 | Bing - Generic |
Clearing Opens (Discovery) - July | Bing |
Search | Keywords |
2026-07-02 | 2026-07-31 |
£2,197 | £73.24 |
0.2% |
45,777 | 1,831 |
£1.20 |
4.00% |
567 |
|
4.4 | Meta | | |
| |
2026-07-02 | 2026-07-31 | £16,480 | |
1.5% | 1,419,143 | 16,019 |
£1.03 | 1.13% |
4,965 |
|
4.06 | Meta - Subjects |
Clearing Opens (Discovery) - July | Meta |
Social | Retargeting and relevant demographic, interest |
2026-07-02 | 2026-07-31 |
£5,493 | £183.11 |
0.5% |
211,933 | 4,577 |
£1.20 |
2.16% |
1,419 |
|
4.07 | Meta - Students |
Clearing Opens (Discovery) - July | Meta |
Social | Retargeting and relevant demographic, interest |
2026-07-02 | 2026-07-31 |
£5,493 | £183.11 |
0.5% |
486,995 | 4,577 |
£1.20 |
0.94% |
1,419 |
|
4.08 | Meta - Parents & Carers |
Clearing Opens (Discovery) - July | Meta |
Social | Retargeting and relevant demographic, interest |
2026-07-02 | 2026-07-31 |
£2,747 | £91.56 |
0.3% |
538,559 | 4,577 |
£0.60 |
0.85% |
1,419 |
|
4.09 | Meta - Retargeting |
Clearing Opens (Discovery) - July | Meta |
Social | Retargeting and relevant demographic, interest |
2026-07-02 | 2026-07-31 |
£2,747 | £91.56 |
0.3% |
181,656 | 2,288 |
£1.20 |
1.26% |
709 |
|
4.5 | TikTok | | |
| |
2026-07-02 | 2026-07-31 | £13,733 | |
1.3% | 1,592,261 | 18,310 |
£0.75 | 1.15% |
5,510 |
|
4.10 | TikTok - Boosting |
Clearing Opens (Discovery) - July | TikTok |
Social | Retargeting and relevant demographic, interest |
2026-07-02 | 2026-07-31 |
£2,747 | £91.56 |
0.3% |
318,452 | 3,662 |
£0.75 |
1.15% |
1,102 |
|
4.11 | TikTok |
Clearing Opens (Discovery) - July | TikTok |
Social | Retargeting and relevant demographic, interest |
2026-07-02 | 2026-07-31 |
£10,987 | £366.22 |
1.0% |
1,273,809 | 14,648 |
£0.75 |
1.15% |
4,409 |
|
4.6 | Performance Max | | |
| |
2026-07-02 | 2026-07-31 | £10,987 | |
1.0% | 117,882 | 4,715 |
£2.33 | 4.00% |
1,419 |
|
4.12 | Performance Max |
Clearing Opens (Discovery) - July | Performance Max |
Display | Retargeting and relevant demographic, interest |
2026-07-02 | 2026-07-31 |
£10,987 | £366.22 |
1.0% |
117,882 | 4,715 |
£2.33 |
4.00% |
1,419 |
|
4.7 | DV360 | | |
| |
2026-07-02 | 2026-07-31 | £5,493 | |
0.5% | 457,775 | 915 |
£6.00 | 0.20% |
275 |
|
4.13 | DV360 Display |
Clearing Opens (Discovery) - July | DV360 |
Display | Retargeting and relevant demographic, interest |
2026-07-02 | 2026-07-31 |
£5,493 | £183.11 |
0.5% |
457,775 | 915 |
£6.00 |
0.20% |
275 |
|
4.8 | Spotify | | |
| |
2026-07-02 | 2026-07-31 | £5,493 | |
0.5% | 578,242 | 1,098 |
£5.00 | 0.19% |
330 |
|
4.14 | Spotify |
Clearing Opens (Discovery) - July | Spotify |
Audio | Retargeting and relevant demographic, interest |
2026-07-02 | 2026-07-31 |
£5,493 | £183.11 |
0.5% |
578,242 | 1,098 |
£5.00 |
0.19% |
330 |
|
4.9 | YouTube | | |
| |
2026-07-02 | 2026-07-31 | £6,592 | |
0.6% | 867,363 | 1,647 |
£4.00 | 0.19% |
496 |
|
4.15 | YouTube |
Clearing Opens (Discovery) - July | YouTube |
Social | Retargeting and relevant demographic, interest |
2026-07-02 | 2026-07-31 |
£6,592 | £219.73 |
0.6% |
867,363 | 1,647 |
£4.00 |
0.19% |
496 |
|
4.10 | Reddit | | |
| |
2026-07-02 | 2026-07-31 | £4,944 | |
0.5% | 99,999 | 1,199 |
£4.12 | 1.20% |
360 |
|
4.16 | Reddit |
Clearing Opens (Discovery) - July | Reddit |
Social | Retargeting and relevant demographic, interest |
2026-07-02 | 2026-07-31 |
£4,944 | £164.80 |
0.5% |
99,999 | 1,199 |
£4.12 |
1.20% |
360 |
|
5 | Clearing Opens (Discovery) - August | | |
| |
2026-08-01 | 2026-08-12 | £146,088 | |
13.4% | 7,439,379 | 101,545 |
£1.44 | 1.36% |
32,216 |
|
5.1 | (no platform) | | |
| |
2026-08-01 | 2026-08-12 | £73,044 | |
6.7% | 3,679,063 | 50,289 |
£1.45 | 1.37% |
15,961 |
|
5.00 | Clearing Opens (Discovery) - August |
Clearing Opens (Discovery) - August | |
| |
2026-08-01 | 2026-08-12 |
£73,044 | £6,087.01 |
6.7% |
3,679,063 | 50,289 |
£1.45 |
1.37% |
15,961 |
|
5.2 | Google Ads | | |
| |
2026-08-01 | 2026-08-12 | £30,679 | |
2.8% | 556,736 | 23,596 |
£1.30 | 4.24% |
7,599 |
|
5.01 | Google- Brand |
Clearing Opens (Discovery) - August | Google Ads |
Search | Keywords |
2026-08-01 | 2026-08-12 |
£7,304 | £608.70 |
0.7% |
132,807 | 6,640 |
£1.10 |
5.00% |
2,191 |
|
5.02 | Google - Generic |
Clearing Opens (Discovery) - August | Google Ads |
Search | Keywords |
2026-08-01 | 2026-08-12 |
£10,957 | £913.05 |
1.0% |
238,187 | 9,527 |
£1.15 |
4.00% |
3,049 |
|
5.03 | Google - Subjects |
Clearing Opens (Discovery) - August | Google Ads |
Search | Keywords |
2026-08-01 | 2026-08-12 |
£8,765 | £730.44 |
0.8% |
99,605 | 3,984 |
£2.20 |
4.00% |
1,275 |
|
5.04 | Google - Competitors |
Clearing Opens (Discovery) - August | Google Ads |
Search | Keywords |
2026-08-01 | 2026-08-12 |
£3,652 | £304.35 |
0.3% |
86,137 | 3,445 |
£1.06 |
4.00% |
1,085 |
|
5.3 | Bing | | |
| |
2026-08-01 | 2026-08-12 | £1,461 | |
0.1% | 30,435 | 1,217 |
£1.20 | 4.00% |
389 |
|
5.05 | Bing - Generic |
Clearing Opens (Discovery) - August | Bing |
Search | Keywords |
2026-08-01 | 2026-08-12 |
£1,461 | £121.74 |
0.1% |
30,435 | 1,217 |
£1.20 |
4.00% |
389 |
|
5.4 | Meta | | |
| |
2026-08-01 | 2026-08-12 | £10,957 | |
1.0% | 943,513 | 10,650 |
£1.03 | 1.13% |
3,393 |
|
5.06 | Meta - Subjects |
Clearing Opens (Discovery) - August | Meta |
Social | Retargeting and relevant demographic, interest |
2026-08-01 | 2026-08-12 |
£3,652 | £304.35 |
0.3% |
140,903 | 3,043 |
£1.20 |
2.16% |
943 |
|
5.07 | Meta - Students |
Clearing Opens (Discovery) - August | Meta |
Social | Retargeting and relevant demographic, interest |
2026-08-01 | 2026-08-12 |
£3,652 | £304.35 |
0.3% |
323,777 | 3,043 |
£1.20 |
0.94% |
989 |
|
5.08 | Meta - Parents & Carers |
Clearing Opens (Discovery) - August | Meta |
Social | Retargeting and relevant demographic, interest |
2026-08-01 | 2026-08-12 |
£1,826 | £152.17 |
0.2% |
358,059 | 3,043 |
£0.60 |
0.85% |
959 |
|
5.09 | Meta - Retargeting |
Clearing Opens (Discovery) - August | Meta |
Social | Retargeting and relevant demographic, interest |
2026-08-01 | 2026-08-12 |
£1,826 | £152.17 |
0.2% |
120,774 | 1,521 |
£1.20 |
1.26% |
502 |
|
5.5 | TikTok | | |
| |
2026-08-01 | 2026-08-12 | £6,939 | |
0.6% | 804,544 | 9,251 |
£0.75 | 1.15% |
2,784 |
|
5.10 | TikTok - Boosting |
Clearing Opens (Discovery) - August | TikTok |
Social | Retargeting and relevant demographic, interest |
2026-08-01 | 2026-08-12 |
£1,826 | £152.17 |
0.2% |
211,722 | 2,434 |
£0.75 |
1.15% |
732 |
|
5.11 | TikTok |
Clearing Opens (Discovery) - August | TikTok |
Social | Retargeting and relevant demographic, interest |
2026-08-01 | 2026-08-12 |
£5,113 | £426.09 |
0.5% |
592,822 | 6,817 |
£0.75 |
1.15% |
2,052 |
|
5.6 | Performance Max | | |
| |
2026-08-01 | 2026-08-12 | £7,304 | |
0.7% | 78,373 | 3,134 |
£2.33 | 4.00% |
1,034 |
|
5.12 | Performance Max |
Clearing Opens (Discovery) - August | Performance Max |
Display | Retargeting and relevant demographic, interest |
2026-08-01 | 2026-08-12 |
£7,304 | £608.70 |
0.7% |
78,373 | 3,134 |
£2.33 |
4.00% |
1,034 |
|
5.7 | DV360 | | |
| |
2026-08-01 | 2026-08-12 | £3,652 | |
0.3% | 304,350 | 608 |
£6.01 | 0.20% |
183 |
|
5.13 | DV360 Display |
Clearing Opens (Discovery) - August | DV360 |
Display | Retargeting and relevant demographic, interest |
2026-08-01 | 2026-08-12 |
£3,652 | £304.35 |
0.3% |
304,350 | 608 |
£6.01 |
0.20% |
183 |
|
5.8 | Spotify | | |
| |
2026-08-01 | 2026-08-12 | £3,652 | |
0.3% | 384,443 | 730 |
£5.00 | 0.19% |
220 |
|
5.14 | Spotify |
Clearing Opens (Discovery) - August | Spotify |
Audio | Retargeting and relevant demographic, interest |
2026-08-01 | 2026-08-12 |
£3,652 | £304.35 |
0.3% |
384,443 | 730 |
£5.00 |
0.19% |
220 |
|
5.9 | YouTube | | |
| |
2026-08-01 | 2026-08-12 | £4,383 | |
0.4% | 576,664 | 1,095 |
£4.00 | 0.19% |
355 |
|
5.15 | YouTube |
Clearing Opens (Discovery) - August | YouTube |
Social | Retargeting and relevant demographic, interest |
2026-08-01 | 2026-08-12 |
£4,383 | £365.22 |
0.4% |
576,664 | 1,095 |
£4.00 |
0.19% |
355 |
|
5.10 | Reddit | | |
| |
2026-08-01 | 2026-08-12 | £4,017 | |
0.4% | 81,258 | 975 |
£4.12 | 1.20% |
297 |
|
5.16 | Reddit |
Clearing Opens (Discovery) - August | Reddit |
Social | Retargeting and relevant demographic, interest |
2026-08-01 | 2026-08-12 |
£4,017 | £334.79 |
0.4% |
81,258 | 975 |
£4.12 |
1.20% |
297 |
|
6 | A-Level Result's Day Thursday (Peak) | | |
| |
2026-08-13 | 2026-08-13 | £166,958 | |
15.4% | 2,267,568 | 22,495 |
£7.42 | 0.99% |
8,564 |
|
6.1 | Google Ads | | |
| |
2026-08-13 | 2026-08-13 | £106,853 | |
9.8% | 180,515 | 9,243 |
£11.56 | 5.12% |
3,948 |
|
6.01 | Google- Brand |
A-Level Result's Day Thursday (Peak) | Google Ads |
Search | Keywords |
2026-08-13 | 2026-08-13 |
£28,383 | £28,382.93 |
2.6% |
22,526 | 3,378 |
£8.40 |
15.00% |
1,587 |
|
6.02 | Google - Generic |
A-Level Result's Day Thursday (Peak) | Google Ads |
Search | Keywords |
2026-08-13 | 2026-08-13 |
£41,740 | £41,739.60 |
3.8% |
89,187 | 4,013 |
£10.40 |
4.50% |
1,645 |
|
6.03 | Google - Subjects |
A-Level Result's Day Thursday (Peak) | Google Ads |
Search | Keywords |
2026-08-13 | 2026-08-13 |
£25,044 | £25,043.76 |
2.3% |
42,161 | 1,264 |
£19.81 |
3.00% |
487 |
|
6.04 | Google - Competitors |
A-Level Result's Day Thursday (Peak) | Google Ads |
Search | Keywords |
2026-08-13 | 2026-08-13 |
£11,687 | £11,687.09 |
1.1% |
26,641 | 588 |
£19.88 |
2.21% |
229 |
|
6.2 | Bing | | |
| |
2026-08-13 | 2026-08-13 | £10,018 | |
0.9% | 36,936 | 1,351 |
£7.41 | 3.66% |
567 |
|
6.05 | Bing - Generic |
A-Level Result's Day Thursday (Peak) | Bing |
Search | Keywords |
2026-08-13 | 2026-08-13 |
£6,678 | £6,678.34 |
0.6% |
24,624 | 901 |
£7.41 |
3.66% |
374 |
|
6.06 | Bing - Brand |
A-Level Result's Day Thursday (Peak) | Bing |
Search | Keywords |
2026-08-13 | 2026-08-13 |
£3,339 | £3,339.17 |
0.3% |
12,312 | 450 |
£7.42 |
3.65% |
194 |
|
6.3 | YouTube | | |
| |
2026-08-13 | 2026-08-13 | £5,009 | |
0.5% | 78,655 | 503 |
£9.96 | 0.64% |
153 |
|
6.07 | YouTube |
A-Level Result's Day Thursday (Peak) | YouTube |
Social | Retargeting and relevant demographic, interest |
2026-08-13 | 2026-08-13 |
£5,009 | £5,008.75 |
0.5% |
78,655 | 503 |
£9.96 |
0.64% |
153 |
|
6.4 | Meta | | |
| |
2026-08-13 | 2026-08-13 | £20,035 | |
1.8% | 305,606 | 2,139 |
£9.37 | 0.70% |
770 |
|
6.08 | Meta - Students |
A-Level Result's Day Thursday (Peak) | Meta |
Social | Retargeting and relevant demographic, interest |
2026-08-13 | 2026-08-13 |
£11,687 | £11,687.09 |
1.1% |
165,305 | 1,157 |
£10.10 |
0.70% |
422 |
|
6.09 | Meta - Parents & Carers |
A-Level Result's Day Thursday (Peak) | Meta |
Social | Retargeting and relevant demographic, interest |
2026-08-13 | 2026-08-13 |
£8,348 | £8,347.92 |
0.8% |
140,301 | 982 |
£8.50 |
0.70% |
348 |
|
6.5 | TikTok | | |
| |
2026-08-13 | 2026-08-13 | £8,348 | |
0.8% | 229,023 | 1,855 |
£4.50 | 0.81% |
561 |
|
6.10 | TikTok |
A-Level Result's Day Thursday (Peak) | TikTok |
Social | Retargeting and relevant demographic, interest |
2026-08-13 | 2026-08-13 |
£8,348 | £8,347.92 |
0.8% |
229,023 | 1,855 |
£4.50 |
0.81% |
561 |
|
6.6 | DV360 | | |
| |
2026-08-13 | 2026-08-13 | £6,678 | |
0.6% | 1,391,320 | 4,173 |
£1.60 | 0.30% |
1,273 |
|
6.11 | DV360 Display |
A-Level Result's Day Thursday (Peak) | DV360 |
Display | Retargeting and relevant demographic, interest |
2026-08-13 | 2026-08-13 |
£6,678 | £6,678.34 |
0.6% |
1,391,320 | 4,173 |
£1.60 |
0.30% |
1,273 |
|
6.7 | Performance Max | | |
| |
2026-08-13 | 2026-08-13 | £10,018 | |
0.9% | 45,513 | 3,231 |
£3.10 | 7.10% |
1,292 |
|
6.12 | Performance Max |
A-Level Result's Day Thursday (Peak) | Performance Max |
Display | Retargeting and relevant demographic, interest |
2026-08-13 | 2026-08-13 |
£10,018 | £10,017.50 |
0.9% |
45,513 | 3,231 |
£3.10 |
7.10% |
1,292 |
|
7 | Pre-Clearing | | |
| |
2026-06-18 | 2026-07-01 | £42,726 | |
3.9% | 2,244,596 | 27,169 |
£1.57 | 1.21% |
8,754 |
|
7.1 | Google Ads | | |
| |
2026-06-18 | 2026-07-01 | £17,090 | |
1.6% | 363,799 | 13,854 |
£1.23 | 3.81% |
4,602 |
|
7.00 | Google- Brand |
Pre-Clearing | Google Ads |
Search | Keywords |
2026-06-18 | 2026-07-01 |
£3,204 | £228.89 |
0.3% |
58,262 | 2,913 |
£1.10 |
5.00% |
1,019 |
|
7.01 | Google - Generic |
Pre-Clearing | Google Ads |
Search | Keywords |
2026-06-18 | 2026-07-01 |
£5,341 | £381.48 |
0.5% |
197,804 | 5,934 |
£0.90 |
3.00% |
1,928 |
|
7.02 | Google - Competitor |
Pre-Clearing | Google Ads |
Search | Keywords |
2026-06-18 | 2026-07-01 |
£2,136 | £152.59 |
0.2% |
34,906 | 2,094 |
£1.02 |
6.00% |
680 |
|
7.03 | Google - Subjects |
Pre-Clearing | Google Ads |
Search | Keywords |
2026-06-18 | 2026-07-01 |
£6,409 | £457.78 |
0.6% |
72,827 | 2,913 |
£2.20 |
4.00% |
975 |
|
7.2 | Bing | | |
| |
2026-06-18 | 2026-07-01 | £1,068 | |
0.1% | 22,252 | 890 |
£1.20 | 4.00% |
289 |
|
7.04 | Bing - Generic |
Pre-Clearing | Bing |
Search | Keywords |
2026-06-18 | 2026-07-01 |
£1,068 | £76.30 |
0.1% |
22,252 | 890 |
£1.20 |
4.00% |
289 |
|
7.3 | YouTube | | |
| |
2026-06-18 | 2026-07-01 | £3,418 | |
0.3% | 213,628 | 1,709 |
£2.00 | 0.80% |
521 |
|
7.05 | YouTube |
Pre-Clearing | YouTube |
Social | Retargeting and relevant demographic, interest |
2026-06-18 | 2026-07-01 |
£3,418 | £244.15 |
0.3% |
213,628 | 1,709 |
£2.00 |
0.80% |
521 |
|
7.4 | Meta | | |
| |
2026-06-18 | 2026-07-01 | £7,691 | |
0.7% | 381,178 | 3,133 |
£2.45 | 0.82% |
1,010 |
|
7.06 | Meta - Students (Apply) |
Pre-Clearing | Meta |
Social | Schoo leavers + Mature leaners |
2026-06-18 | 2026-07-01 |
£3,418 | £244.15 |
0.3% |
213,628 | 1,709 |
£2.00 |
0.80% |
538 |
|
7.07 | Meta - Parents & Carers (Apply) |
Pre-Clearing | Meta |
Social | Retargeting and relevant demographic, interest |
2026-06-18 | 2026-07-01 |
£2,136 | £152.59 |
0.2% |
83,775 | 712 |
£3.00 |
0.85% |
231 |
|
7.08 | Meta - Retargeting (Apply) |
Pre-Clearing | Meta |
Social | Retargeting and relevant demographic, interest |
2026-06-18 | 2026-07-01 |
£2,136 | £152.59 |
0.2% |
83,775 | 712 |
£3.00 |
0.85% |
241 |
|
7.5 | TikTok | | |
| |
2026-06-18 | 2026-07-01 | £4,700 | |
0.4% | 870,337 | 5,221 |
£0.90 | 0.60% |
1,570 |
|
7.09 | TikTok - Boosting |
Pre-Clearing | TikTok |
Social | Retargeting conversion audiences |
2026-06-18 | 2026-07-01 |
£855 | £61.04 |
0.1% |
158,243 | 949 |
£0.90 |
0.60% |
285 |
|
7.10 | TikTok - Apply |
Pre-Clearing | TikTok |
Social | Retargeting and relevant demographic, interest |
2026-06-18 | 2026-07-01 |
£3,845 | £274.67 |
0.4% |
712,094 | 4,272 |
£0.90 |
0.60% |
1,285 |
|
7.6 | Performance Max | | |
| |
2026-06-18 | 2026-07-01 | £4,273 | |
0.4% | 71,209 | 1,424 |
£3.00 | 2.00% |
477 |
|
7.11 | Performance Max |
Pre-Clearing | Performance Max |
Display | Retargeting and relevant demographic, interest |
2026-06-18 | 2026-07-01 |
£4,273 | £305.18 |
0.4% |
71,209 | 1,424 |
£3.00 |
2.00% |
477 |
|
7.7 | Spotify | | |
| |
2026-06-18 | 2026-07-01 | £2,136 | |
0.2% | 263,738 | 237 |
£9.01 | 0.09% |
71 |
|
7.12 | Spotify |
Pre-Clearing | Spotify |
Audio | Retargeting and relevant demographic, interest |
2026-06-18 | 2026-07-01 |
£2,136 | £152.59 |
0.2% |
263,738 | 237 |
£9.01 |
0.09% |
71 |
|
7.8 | Reddit | | |
| |
2026-06-18 | 2026-07-01 | £2,350 | |
0.2% | 58,455 | 701 |
£3.35 | 1.20% |
214 |
|
7.13 | Reddit |
Pre-Clearing | Reddit |
Social | Retargeting and relevant demographic, interest |
2026-06-18 | 2026-07-01 |
£2,350 | £167.85 |
0.2% |
58,455 | 701 |
£3.35 |
1.20% |
214 |
|
8 | A-Level Result's Day Friday (Peak) | | |
| |
2026-08-14 | 2026-08-14 | £144,870 | |
13.3% | 3,880,424 | 23,381 |
£6.20 | 0.60% |
8,584 |
|
8.1 | (no platform) | | |
| |
2026-08-14 | 2026-08-14 | £72,435 | |
6.7% | 1,931,713 | 11,089 |
£6.53 | 0.57% |
4,295 |
|
7.00 | A-Level Result's Day Friday (Peak) |
A-Level Result's Day Friday (Peak) | |
| |
2026-08-14 | 2026-08-14 |
£72,435 | £72,435.09 |
6.7% |
1,931,713 | 11,089 |
£6.53 |
0.57% |
4,295 |
|
8.2 | Google Ads | | |
| |
2026-08-14 | 2026-08-14 | £49,256 | |
4.5% | 83,710 | 4,006 |
£12.30 | 4.79% |
1,563 |
|
7.01 | Google- Brand |
A-Level Result's Day Friday (Peak) | Google Ads |
Search | Keywords |
2026-08-14 | 2026-08-14 |
£11,590 | £11,589.62 |
1.1% |
7,429 | 1,114 |
£10.40 |
15.00% |
479 |
|
7.02 | Google - Generic |
A-Level Result's Day Friday (Peak) | Google Ads |
Search | Keywords |
2026-08-14 | 2026-08-14 |
£21,731 | £21,730.53 |
2.0% |
46,432 | 2,089 |
£10.40 |
4.50% |
751 |
|
7.03 | Google - Subjects |
A-Level Result's Day Friday (Peak) | Google Ads |
Search | Keywords |
2026-08-14 | 2026-08-14 |
£10,865 | £10,865.26 |
1.0% |
18,291 | 548 |
£19.83 |
3.00% |
219 |
|
7.04 | Google - Competitors |
A-Level Result's Day Friday (Peak) | Google Ads |
Search | Keywords |
2026-08-14 | 2026-08-14 |
£5,070 | £5,070.46 |
0.5% |
11,558 | 255 |
£19.88 |
2.21% |
114 |
|
8.3 | Bing | | |
| |
2026-08-14 | 2026-08-14 | £4,346 | |
0.4% | 16,024 | 586 |
£7.42 | 3.66% |
218 |
|
7.05 | Bing - Generic |
A-Level Result's Day Friday (Peak) | Bing |
Search | Keywords |
2026-08-14 | 2026-08-14 |
£2,173 | £2,173.05 |
0.2% |
8,012 | 293 |
£7.42 |
3.66% |
108 |
|
7.06 | Bing - Brand |
A-Level Result's Day Friday (Peak) | Bing |
Search | Keywords |
2026-08-14 | 2026-08-14 |
£2,173 | £2,173.05 |
0.2% |
8,012 | 293 |
£7.42 |
3.66% |
110 |
|
8.4 | Meta | | |
| |
2026-08-14 | 2026-08-14 | £8,692 | |
0.8% | 122,944 | 860 |
£10.11 | 0.70% |
326 |
|
7.07 | Meta - Students |
A-Level Result's Day Friday (Peak) | Meta |
Social | Retargeting and relevant demographic, interest |
2026-08-14 | 2026-08-14 |
£5,070 | £5,070.46 |
0.5% |
71,717 | 502 |
£10.10 |
0.70% |
190 |
|
7.08 | Meta - Parents & Carers |
A-Level Result's Day Friday (Peak) | Meta |
Social | Retargeting and relevant demographic, interest |
2026-08-14 | 2026-08-14 |
£3,622 | £3,621.75 |
0.3% |
51,227 | 358 |
£10.12 |
0.70% |
136 |
|
8.5 | TikTok | | |
| |
2026-08-14 | 2026-08-14 | £3,622 | |
0.3% | 99,362 | 804 |
£4.50 | 0.81% |
243 |
|
7.09 | TikTok |
A-Level Result's Day Friday (Peak) | TikTok |
Social | Retargeting and relevant demographic, interest |
2026-08-14 | 2026-08-14 |
£3,622 | £3,621.75 |
0.3% |
99,362 | 804 |
£4.50 |
0.81% |
243 |
|
8.6 | DV360 | | |
| |
2026-08-14 | 2026-08-14 | £2,897 | |
0.3% | 1,609,668 | 4,829 |
£0.60 | 0.30% |
1,487 |
|
7.10 | DV360 Display |
A-Level Result's Day Friday (Peak) | DV360 |
Display | Retargeting and relevant demographic, interest |
2026-08-14 | 2026-08-14 |
£2,897 | £2,897.40 |
0.3% |
1,609,668 | 4,829 |
£0.60 |
0.30% |
1,487 |
|
8.7 | Performance Max | | |
| |
2026-08-14 | 2026-08-14 | £3,622 | |
0.3% | 17,003 | 1,207 |
£3.00 | 7.10% |
453 |
|
7.11 | Performance Max |
A-Level Result's Day Friday (Peak) | Performance Max |
Display | Retargeting and relevant demographic, interest |
2026-08-14 | 2026-08-14 |
£3,622 | £3,621.75 |
0.3% |
17,003 | 1,207 |
£3.00 |
7.10% |
453 |
|
9 | Results Weekend (Peak) | | |
| |
2026-08-15 | 2026-08-16 | £130,383 | |
12.0% | 6,626,235 | 49,430 |
£2.64 | 0.75% |
15,944 |
|
9.1 | (no platform) | | |
| |
2026-08-15 | 2026-08-16 | £65,192 | |
6.0% | 3,313,120 | 24,717 |
£2.64 | 0.75% |
7,974 |
|
8.00 | Results Weekend (Peak) |
Results Weekend (Peak) | |
| |
2026-08-15 | 2026-08-16 |
£65,192 | £32,595.79 |
6.0% |
3,313,120 | 24,717 |
£2.64 |
0.75% |
7,974 |
|
9.2 | Google Ads | | |
| |
2026-08-15 | 2026-08-16 | £35,855 | |
3.3% | 305,655 | 3,850 |
£9.31 | 1.26% |
1,429 |
|
8.01 | Google- Brand |
Results Weekend (Peak) | Google Ads |
Search | Keywords |
2026-08-15 | 2026-08-16 |
£11,734 | £5,867.24 |
1.1% |
100,033 | 1,260 |
£9.31 |
1.26% |
567 |
|
8.02 | Google - Generic |
Results Weekend (Peak) | Google Ads |
Search | Keywords |
2026-08-15 | 2026-08-16 |
£17,602 | £8,800.86 |
1.6% |
150,049 | 1,890 |
£9.31 |
1.26% |
624 |
|
8.03 | Google - Competitors |
Results Weekend (Peak) | Google Ads |
Search | Keywords |
2026-08-15 | 2026-08-16 |
£6,519 | £3,259.58 |
0.6% |
55,573 | 700 |
£9.31 |
1.26% |
238 |
|
9.3 | Meta | | |
| |
2026-08-15 | 2026-08-16 | £15,320 | |
1.4% | 589,230 | 7,658 |
£2.00 | 1.30% |
2,503 |
|
8.04 | Meta - Students |
Results Weekend (Peak) | Meta |
Social | Retargeting and relevant demographic, interest |
2026-08-15 | 2026-08-16 |
£6,519 | £3,259.58 |
0.6% |
250,736 | 3,259 |
£2.00 |
1.30% |
1,065 |
|
8.05 | Meta - Parents & Carers |
Results Weekend (Peak) | Meta |
Social | Retargeting and relevant demographic, interest |
2026-08-15 | 2026-08-16 |
£4,889 | £2,444.68 |
0.4% |
188,052 | 2,444 |
£2.00 |
1.30% |
799 |
|
8.06 | Meta - Retargeting |
Results Weekend (Peak) | Meta |
Social | Retargeting and relevant demographic, interest |
2026-08-15 | 2026-08-16 |
£3,912 | £1,955.75 |
0.4% |
150,442 | 1,955 |
£2.00 |
1.30% |
639 |
|
9.4 | TikTok | | |
| |
2026-08-15 | 2026-08-16 | £5,215 | |
0.5% | 579,480 | 5,794 |
£0.90 | 1.00% |
1,740 |
|
8.07 | TikTok |
Results Weekend (Peak) | TikTok |
Social | Retargeting and relevant demographic, interest |
2026-08-15 | 2026-08-16 |
£5,215 | £2,607.66 |
0.5% |
579,480 | 5,794 |
£0.90 |
1.00% |
1,740 |
|
9.5 | DV360 | | |
| |
2026-08-15 | 2026-08-16 | £3,260 | |
0.3% | 1,810,877 | 5,432 |
£0.60 | 0.30% |
1,656 |
|
8.08 | DV360 Display |
Results Weekend (Peak) | DV360 |
Display | Retargeting and relevant demographic, interest |
2026-08-15 | 2026-08-16 |
£3,260 | £1,629.79 |
0.3% |
1,810,877 | 5,432 |
£0.60 |
0.30% |
1,656 |
|
9.6 | Performance Max | | |
| |
2026-08-15 | 2026-08-16 | £5,541 | |
0.5% | 27,873 | 1,979 |
£2.80 | 7.10% |
642 |
|
8.09 | Performance Max |
Results Weekend (Peak) | Performance Max |
Display | Retargeting and relevant demographic, interest |
2026-08-15 | 2026-08-16 |
£5,541 | £2,770.64 |
0.5% |
27,873 | 1,979 |
£2.80 |
7.10% |
642 |
|
10 | Extended Clearing (Late Cycle) | | |
| |
2026-08-17 | 2026-10-15 | £41,538 | |
3.8% | 1,963,813 | 41,297 |
£1.01 | 2.10% |
12,670 |
|
10.1 | Google Ads | | |
| |
2026-08-17 | 2026-10-15 | £20,769 | |
1.9% | 377,617 | 18,880 |
£1.10 | 5.00% |
5,823 |
|
9.01 | Google- Brand |
Extended Clearing (Late Cycle) | Google Ads |
Search | Keywords |
2026-08-17 | 2026-10-15 |
£7,477 | £124.61 |
0.7% |
135,942 | 6,797 |
£1.10 |
5.00% |
2,141 |
|
9.02 | Google - Generic |
Extended Clearing (Late Cycle) | Google Ads |
Search | Keywords |
2026-08-17 | 2026-10-15 |
£10,385 | £173.08 |
1.0% |
188,809 | 9,440 |
£1.10 |
5.00% |
2,874 |
|
9.03 | Google - Competitors |
Extended Clearing (Late Cycle) | Google Ads |
Search | Keywords |
2026-08-17 | 2026-10-15 |
£2,908 | £48.46 |
0.3% |
52,866 | 2,643 |
£1.10 |
5.00% |
808 |
|
10.2 | Meta | | |
| |
2026-08-17 | 2026-10-15 | £16,615 | |
1.5% | 1,514,269 | 19,648 |
£0.85 | 1.30% |
5,975 |
|
9.04 | Meta - Students |
Extended Clearing (Late Cycle) | Meta |
Social | Retargeting and relevant demographic, interest |
2026-08-17 | 2026-10-15 |
£8,308 | £138.46 |
0.8% |
989,001 | 11,868 |
£0.70 |
1.20% |
3,607 |
|
9.05 | Meta - Parents & Carers |
Extended Clearing (Late Cycle) | Meta |
Social | Retargeting and relevant demographic, interest |
2026-08-17 | 2026-10-15 |
£4,154 | £69.23 |
0.4% |
494,500 | 5,934 |
£0.70 |
1.20% |
1,804 |
|
9.06 | Meta - Retargeting |
Extended Clearing (Late Cycle) | Meta |
Social | Retargeting and relevant demographic, interest |
2026-08-17 | 2026-10-15 |
£4,154 | £69.23 |
0.4% |
30,768 | 1,846 |
£2.25 |
6.00% |
564 |
|
10.3 | Performance Max | | |
| |
2026-08-17 | 2026-10-15 | £4,154 | |
0.4% | 71,927 | 2,769 |
£1.50 | 3.85% |
872 |
|
9.07 | Performance Max |
Extended Clearing (Late Cycle) | Performance Max |
Display | Retargeting and relevant demographic, interest |
2026-08-17 | 2026-10-15 |
£4,154 | £69.23 |
0.4% |
71,927 | 2,769 |
£1.50 |
3.85% |
872 |
| | Plan totals | | |
| |
2026-03-20 | 2026-10-15 | £1,087,614 | |
100.0% | 42,911,584 | 456,531 |
£2.38 | 1.06% |
146,579 |